Wantable Beauty — Overview & Pricing
Wantable Beauty is a Beauty & Grooming service with plans starting from $14.99/month. Browse pricing tiers, available discounts, and alternatives below.
Updated: May 2026
About Wantable Beauty
Wantable Beauty
Wantable Beauty is a beauty & grooming service operated by Wantable, Inc., headquartered in Milwaukee, Wisconsin, USA. Founded in 2012, the operator is privately held; bootstrapped, profitable per founder Jalem Getz. The current product is sold under the tier ladder Beauty Edit one-time / Recurring monthly Beauty Edit, with the anchor reference price at Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026. This 2026 review summarises the operator, current pricing, differentiating capabilities and the 2025-2026 buying signal worth weighing before subscribing.
Quick facts
- Operator: Wantable, Inc.
- Headquarters: Milwaukee, Wisconsin, USA
- Public-market status: privately held; bootstrapped, profitable per founder Jalem Getz
- Founded: 2012
- Current tiers: Beauty Edit one-time / Recurring monthly Beauty Edit
- Anchor price (2026): Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026
- 2025-2026 differentiator: Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form
What is Wantable Beauty?
Wantable Beauty is operated by Wantable, Inc. out of Milwaukee, Wisconsin, USA. Beauty subscription box competing with Birchbox, Ipsy and BoxyCharm. The product is sold through https://www.wantable.com and supporting mobile apps, billed in local currency per market.
Why choose Wantable Beauty?
The case for Wantable Beauty centres on three points: a defined operator (Wantable, Inc., founded 2012); a current product slate that matches the beauty & grooming buying signal; and a 2025-2026 differentiator (Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form) that distinguishes 2026's proposition from prior years.
Operator credibility
Wantable, Inc. has been active since 2012 and is currently privately held; bootstrapped, profitable per founder Jalem Getz. That history matters because the beauty & grooming category is crowded with shorter-lived operators; buyers reasonably weight a multi-year track record alongside the current feature list.
Plan structure and pricing anchor
The tier ladder is Beauty Edit one-time / Recurring monthly Beauty Edit, with the anchor reference price at Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026. Confirm live regional prices on the operator's site and consult Subger's true-price tracker for Wantable Beauty for the actual all-in renewal cost after taxes, FX and promotional anchors.
2025-2026 product signal
The most material development to weigh for 2026 is: Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form. This is the change that distinguishes the current subscription proposition from the prior year and the comparable point on competitor roadmaps.
Wantable Beauty features that matter in 2026
Highlights of the current feature set:
- 7 hand-picked products per box across skincare, hair and makeup
- Stylist consultation via the Beauty Style Profile
- Free returns on items the subscriber doesn't keep
- Brand mix including Mario Badescu, OUAI, Hempz and Tula
- US-only shipping with no monthly subscription fee beyond the per-box styling fee
- Body-positive beauty curation
The features above are the ones Wantable Beauty markets in 2026. Treat the 2025-2026 differentiator — Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form — as the live signal that separates the current product from past-year reviews of the same brand.
Wantable Beauty pricing in 2026
The anchor reference price for 2026 is Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026. The full tier comparison:
| Tier | Best for | Reference price (2026) |
|---|---|---|
| Beauty Edit one-time | Entry / trial | Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026 |
| Recurring monthly Beauty Edit | Mainstream subscribers | Confirm live on the operator's plans page |
Subger pairs the public price with the actual all-in cost (taxes, FX conversion, promotional first-period anchors that step up at renewal):
| Subger tool | What it shows |
|---|---|
| True-price tracker | List price changes plus historical promotional anchors |
| Deals page | Active discounts and limited-time offers |
| Promo codes | Stackable codes for new and existing subscribers |
| Cancel guide | Step-by-step termination by billing surface |
Wantable Beauty apps and platform support
| Surface | Status |
|---|---|
| Web app | Yes |
| iOS / Android | Yes |
| Desktop client | Selected products |
| API access | Selected tiers |
| SSO / SAML | Business / enterprise tiers |
| Mobile responsive web | Yes |
Curation and brand mix
In the beauty & grooming category, the variables that move buyer decisions are brand mix, sample size and personalisation depth. Wantable Beauty's answer to those variables is shaped by Wantable, Inc.'s 2025-2026 priorities, with the differentiator above the most current public signal. Beauty subscription box competing with Birchbox, Ipsy and BoxyCharm.
Reading the competitive set
The decision usually comes down to: (a) operator regional / vertical fit, (b) whether the tier ladder matches usage, and (c) whether the 2025-2026 differentiator is worth the headline price versus the substitutes.
Where Wantable Beauty fits best
Strongest fit is buyers who specifically want Wantable, Inc.'s positioning and the current differentiator (Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form).
Who Wantable Beauty fits
Wantable Beauty is a good match for the following buyers:
- The category-focused subscriber who wants a beauty & grooming service from a named operator (Wantable, Inc.) rather than a generic global aggregator.
- The tier-conscious buyer evaluating the ladder (Beauty Edit one-time / Recurring monthly Beauty Edit) and willing to pay up for the feature set above.
- The 2026 buyer who specifically wants the operator's current differentiator: Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form.
- The substitute-aware buyer weighing Wantable Beauty against the named competitive set in the positioning line.
- The cross-device user who needs apps across the platforms shown in the table above plus a credible upgrade path as new tiers ship.
Frequently asked questions
How much does Wantable Beauty cost in 2026?
The anchor reference price is Each Edit at USD 40 styling fee credited toward purchases; products from USD 18-95 each in 2026. The full tier list (Beauty Edit one-time / Recurring monthly Beauty Edit) is summarised in the pricing table above. Confirm live regional prices on the operator's site and pair with Subger's true-price tracker for the actual renewal cost.
Who operates Wantable Beauty?
Wantable Beauty is operated by Wantable, Inc., headquartered in Milwaukee, Wisconsin, USA. The operator was founded in 2012 and is privately held; bootstrapped, profitable per founder Jalem Getz.
What is Wantable Beauty's 2025-2026 differentiator?
Wantable shifted focus toward Style Edit and Style Edit Men in 2024-2025 and the Beauty Edit operates as a more limited add-on; check availability on the current sign-up form. This is the most current public signal on the operator's product roadmap and the change that separates 2026 reviews from 2024 reviews of the same brand.
What platforms does Wantable Beauty support?
Coverage spans the surfaces shown in the platform table above. The current mobile, web and (where applicable) device apps are the recommended way to consume the service; older first-generation devices may be deprecated in successive releases.
How do I cancel Wantable Beauty?
Cancel through the account or subscription settings on the surface where you bought the plan: the operator's website for direct subscriptions, the App Store or Google Play for in-app purchases, or the partner billing portal for bundled subscriptions. Subger's cancellation guide walks through each route step-by-step.
Does Wantable Beauty offer a family, household or multi-user plan?
Family or multi-account structures depend on the tier. Higher tiers commonly add multi-profile, multi-device or multi-line support; entry tiers may restrict simultaneous seats. Confirm the per-tier seat or device limit on the live pricing page.
Is Wantable Beauty worth it compared to alternatives?
It depends on three factors: the feature mix you'll use, the regional price after taxes (Subger's true-price tracker reconciles headline vs renewal cost), and credibility of the 2025-2026 roadmap. Budget-constrained users may prefer the entry tier or wait for promotional pricing.
How can I track price changes for Wantable Beauty?
Subger's renewal tracker for Wantable Beauty records list-price changes plus promotional anchors over time. Pair it with the deals page for current discount offers and the promo codes page for stackable savings at signup.
Get started with Wantable Beauty
Confirm the current regional price on the operator's site (https://www.wantable.com), choose the tier that matches your usage (Beauty Edit one-time and Recurring monthly Beauty Edit are the most common starting points), and check Subger's deals page for Wantable Beauty for promotional anchors before completing checkout. Track the subscription's true renewal cost with the true-price tracker once you're signed up.
Related Subger guides
Pricing
Monthly Plan
from $14.99 (≈ CA$20.52)
/month
Annual Equivalent
from $179.88
/year
| Regional pricing | Skincare Starter |
|---|---|
| 🇺🇸United StatesUSD | $59.99≈ CA$82.13 |
Prices converted at current exchange rate
Sources
Subger is not affiliated with, endorsed by, or connected to Wantable Beauty or its parent companies. All trademarks, service marks, and logos belong to their respective owners. Information on this page is provided for informational and comparison purposes only. Pricing and plan details are sourced from publicly available information and may not reflect current offerings — please verify with the official provider. If you are a representative of this service and believe any information is inaccurate, please contact us at info@subger.com.
Similar Services
Track all your subscriptions in one place
Subger helps you manage subscriptions, find deals, and get notified about price changes across 12,000+ services.
Try Subger FreeAffiliate disclosure: Some links on this page may be affiliate links. If you make a purchase through these links, Subger may earn a small commission at no extra cost to you. This helps us keep the site free and continue providing accurate subscription information. We only recommend services we believe provide value.