Her Premium

Her Premium is a dating apps product operated by HER Social App Ltd.. This 2026 review covers operator background, the current tier ladder and the buying signals to weigh before subscribing. The service competes in the dating apps category against regional and global alternatives, and the practical decision usually comes down to feature mix, regional availability and renewal economics rather than headline price alone.

Quick facts

• Operator: HER Social App Ltd.
• Headquarters: London, United Kingdom
• Public-market status: privately held; raised USD 1M+ seed
• Founded: 2013 (founded by Robyn Exton)
• Category: dating apps
• Current tiers: Free / Premium
• Anchor price (2026): Free with limited matches; Premium USD 14.99/month or USD 119/year

What is Her Premium?

Her Premium is a consumer subscription that layers premium features on top of a free core experience. Its product surface covers core free experience alongside premium features unlocked on subscription, with the recurring subscription paid through the operator's direct billing or App Store / Google Play / partner-billing surfaces. Customers buy a tier matching their usage profile; the entry tier is suitable for testing the product and higher tiers add features such as ad-free or boosted-visibility options.

Why choose Her Premium

Operator and ecosystem context

Her Premium is run by HER Social App Ltd. out of London, United Kingdom, established 2013 (founded by Robyn Exton). That matters because the dating apps category is increasingly consolidated and the operator's ownership structure (public vs. private, parent group, regulatory footprint) shapes how aggressively the product is supported and how stable the subscription terms are over multi-year renewals.

Plan structure and pricing tiers

The tier ladder splits across Free for testing the service, Premium for everyday use, and a premium / annual option for power users or teams. Anchor pricing for 2026: Free with limited matches; Premium USD 14.99/month or USD 119/year. Consult Subger's true-price tracker for Her Premium for all-in renewal costs.

Premium features and platform fit

Beyond the headline features, the 2025-2026 differentiator for Her Premium is 2024-2025 expanded as the leading LGBTQ+ women dating app; competing with Bumble. That gives the subscription a credible roadmap for the year ahead and distinguishes it from operators that are running their dating apps catalog on autopilot.

Her Premium features that matter in 2026

Highlights of the current feature set:

• core free experience
• premium features unlocked on subscription
• ad-free or boosted-visibility options
• mobile and web apps
• subscription management inside the app store or operator account
• priority support on higher tiers

Buyers should treat this list as a baseline for Her Premium in the dating apps category — confirm specific feature availability for your region on the operator's site, since some features and tier names vary between countries.

Her Premium pricing in 2026

Reference pricing for Her Premium in 2026: Free with limited matches; Premium USD 14.99/month or USD 119/year. The tier ladder typically looks like:

Subger pairs the public price with the actual all-in cost (taxes, FX conversion, promotional first-period anchors that step up at renewal):

Her Premium apps and platform support

Surface availability for Her Premium can vary by region and tier — confirm current app availability and supported devices on the operator's site before subscribing.

Who Her Premium fits

Her Premium is most likely a good match for the following buyers:

• Users who get value from the free product and want the premium feature set without ad interruptions — the core target audience for the product.
• The category-focused subscriber who specifically wants core free experience from a dating apps operator rather than a generalist platform.
• The team or household subscriber evaluating the tier ladder (Free / Premium) and willing to pay up for premium features unlocked on subscription.
• The cross-device user who needs apps across the surfaces listed above plus a credible upgrade path as new devices are added.
• The price-sensitive shopper who wants to track promotional anchors via Subger's true-price tracker and deals page before committing to annual billing.

Frequently asked questions

What is Her Premium and who runs it?

Her Premium is a dating apps product operated by HER Social App Ltd. headquartered in London, United Kingdom, founded 2013 (founded by Robyn Exton). It is sold via direct subscription on the operator's website and apps, with payments processed through the operator's billing surfaces.

How much does Her Premium cost in 2026?

Current tiers are Free, Premium. Anchor reference pricing for 2026: Free with limited matches; Premium USD 14.99/month or USD 119/year. Confirm the live regional price on the operator's site before committing, since promotional cycles and FX conversion can shift the all-in renewal cost.

Is there a free tier or free trial for Her Premium?

Yes — Free is available without an immediate paid commitment.

Where is Her Premium available?

Availability follows the operator's service footprint anchored on London, United Kingdom. Confirm regional availability on the official site before subscribing, especially for products that have country-specific catalog or pricing rules.

What 2025-2026 features set Her Premium apart right now?

The current 2025-2026 differentiator is 2024-2025 expanded as the leading LGBTQ+ women dating app; competing with Bumble. Together with the headline features listed above, that gives buyers a concrete signal that the subscription is being actively developed rather than coasting on a legacy catalog.

Which devices and platforms does Her Premium support?

Coverage spans the surfaces shown in the platform table above. The current mobile, web and (where applicable) desktop apps are the recommended way to consume the service; older clients may be deprecated in successive releases.

How do I cancel Her Premium?

Cancel through the account or subscription settings on the surface where you bought the plan: the operator's website for direct subscriptions, the App Store or Google Play for in-app purchases, or the partner billing portal for bundled subscriptions. Subger's cancellation guide for Her Premium walks through each route step-by-step.

Does Her Premium offer a team or family plan?

Team, household or family structures depend on the tier. The Premium tier commonly adds multi-seat or multi-profile support; the entry Free tier may restrict usage. Confirm the per-tier seat limit on the live pricing page before committing to annual billing.

Is Her Premium worth it compared to dating apps alternatives?

Value depends on three factors: the specific feature mix you'll use (see the features list above), the regional price after taxes (Subger's true-price tracker for Her Premium reconciles the headline price with the actual all-in renewal cost), and the credibility of the operator's 2025-2026 roadmap. Buyers should weigh these together rather than relying on headline price alone.

How can I track price changes for Her Premium?

Subger's renewal tracker for Her Premium records list-price changes plus promotional anchors over time. Pair it with the deals page for current discount codes and the promo codes page for stackable savings at signup.

Get started with Her Premium

Confirm the current regional price on the operator's site (Free with limited matches; Premium USD 14.99/month or USD 119/year), choose the tier that matches your usage (Free, Premium are the most common starting points), and check Subger's deals page for Her Premium for promotional anchors before completing checkout. Track the subscription's true renewal cost with the true-price tracker once you're signed up.

Related Subger guides

• Cancel Her Premium guide
• Latest Her Premium deals
• Her Premium promo codes
• Her Premium true price and renewal tracker
• Browse the dating apps category hub
• All services on Subger