START Premium — full review and pricing

Quick facts. START Premium is operated by Start ООО (Газпром-Медиа Холдинг), headquartered in Moscow, Russia, with the brand established in 2017. The operator is owned by Gazprom-Media Holding (parent of NTV, TNT, Match TV). START Premium positions itself as a Russian SVOD service from Gazprom-Media competing with Kinopoisk and Okko, billed via the tier structure detailed below.

START Premium markets a video streaming subscription targeted at users who want a fully-managed product without piecing it together themselves. The pricing snapshot below pulls Subger's live tracker, so anchor prices stay current as START Premium adjusts published rates. The rest of this page details the operator, current tiers, feature coverage, support reach and 10 short FAQs.

Operator background

START Premium runs under Start ООО (Газпром-Медиа Холдинг), headquartered in Moscow, Russia. The product was established in 2017, and the company is currently owned by Gazprom-Media Holding (parent of NTV, TNT, Match TV). START Premium sits in the video streaming category and competes for the same recurring spend as nearby video streaming brands on this site. See related coverage in /en/us/promo and /en/us/deal for cross-brand context.

Headquarters and corporate status

• Legal entity: Start ООО (Газпром-Медиа Холдинг)
• HQ: Moscow, Russia
• Founded / launched: 2017
• Ownership: owned by Gazprom-Media Holding (parent of NTV, TNT, Match TV)

The operator's corporate status determines who you contract with at checkout — typically the legal entity above, even if billing goes through a regional reseller.

Why START Premium matters in video streaming

START Premium positions itself as a Russian SVOD service from Gazprom-Media competing with Kinopoisk and Okko. The 2024-2025 differentiator: 2024-2025 expanded original Russian dramas and game-show formats following Western catalog withdrawals after 2022.

Pricing and tier structure

Current tier structure: Start Премиум ₽299/month or ₽2,899/year. The anchor price referenced for headline comparison is Start Premium ₽299/month.

Plan grid

What changes between tiers

Higher tiers typically unlock larger allowances, additional household members or extra premium content; entry tiers exist for trial usage. Live prices in the Subger plan tracker override these anchors when START Premium adjusts published rates.

Recent pricing context (2024-2025)

2024-2025 expanded original Russian dramas and game-show formats following Western catalog withdrawals after 2022. Annual commitments commonly trim 10-20% off the headline monthly rate; check the live grid above before purchase.

Feature coverage

START Premium ships with the following named capabilities relevant to video streaming:

• Original Russian drama and comedy series
• Gazprom-Media exclusive content
• Multi-device 4K streaming
• Offline downloads
• No advertising on Premium

Feature matrix

Platform and device reach

Coverage spans the operator's published device list — typically modern iOS and Android plus a web client; some categories add desktop apps, smart-TV apps or vehicle integrations where relevant. Check the vendor's "Supported devices" page if you depend on a less common platform.

Catalog and content depth

Catalog breadth varies by country licensing; expect a mix of in-house originals, licensed library titles and ad-supported tiers where available.

What this means for buyers

The category-specific behaviour above is the single biggest factor when comparing START Premium against alternatives in the same video streaming bracket. Buyers who care about the feature mix detailed here will typically rank START Premium higher than buyers focused on price alone.

Support, billing and account management

START Premium offers customer support through the operator's standard channels — typically an in-app help centre, email contact and (for paid tiers) live chat or phone support during business hours.

Cancellation and refunds

You can cancel START Premium directly from the account dashboard. Refund policy follows the operator's published terms; many video streaming services prorate or do not refund partial periods after the renewal date. See the cancel guide hub for the standard cancellation workflow.

Free trials and money-back

Free trials, money-back windows and intro pricing vary by tier and country. Anchor: Start Premium ₽299/month.

Comparison context

In the video streaming category, START Premium competes with nearby brands you can browse via /en/us/compare. Buyers commonly look at START Premium alongside two or three peers before committing — the side-by-side compare table on this site lets you stack feature coverage and price in one view.

When START Premium is the right pick

• You want a Russian SVOD service from Gazprom-Media competing with Kinopoisk and Okko and the feature mix listed above
• The anchor price (Start Premium ₽299/month) fits the budget
• The operator's footprint covers your country

When to look elsewhere

• You need a specific feature START Premium does not list
• You are in a country outside the operator's main footprint
• The 2024-2025 differentiator (2024-2025 expanded original Russian dramas and game-show formats following Western catalog withdrawals after 2022) is not relevant to your use case

Frequently asked questions

What is START Premium?

START Premium is a video streaming subscription operated by Start ООО (Газпром-Медиа Холдинг) out of Moscow, Russia, established in 2017. It is currently owned by Gazprom-Media Holding (parent of NTV, TNT, Match TV).

How much does START Premium cost?

Current tier structure: Start Премиум ₽299/month or ₽2,899/year. Anchor headline price: Start Premium ₽299/month. See the pricing table above for the live grid.

Who owns START Premium?

The brand is owned and operated by Start ООО (Газпром-Медиа Холдинг). Corporate status: owned by Gazprom-Media Holding (parent of NTV, TNT, Match TV).

Where is START Premium available?

START Premium operates from Moscow, Russia with country availability tied to the operator's footprint and licensing reach. Cross-check the vendor's region list before subscribing if you travel often.

Can I cancel START Premium any time?

Yes — cancellation runs through the operator's account dashboard. See the cancel guide hub for the standard workflow and country-specific notes.

Does START Premium offer a free trial?

Free-trial availability varies by tier and country. The anchor price (Start Premium ₽299/month) is the post-trial headline rate; trials, when offered, run 7 to 30 days depending on promo.

What payment methods does START Premium accept?

Payment methods follow the operator's checkout — typically major cards (Visa, Mastercard, Amex) plus locally-relevant alternatives like Apple Pay, Google Pay or country-specific wallets.

Is START Premium worth it in 2025?

START Premium's 2025 value depends on the feature mix you actually use. The 2024-2025 update — 2024-2025 expanded original Russian dramas and game-show formats following Western catalog withdrawals after 2022 — is the single most relevant signal for current-year buyers.

How is START Premium different from competitors?

START Premium differentiates as a Russian SVOD service from Gazprom-Media competing with Kinopoisk and Okko. The operator background, founding year (2017) and 2024-2025 update give buyers a sense of where the brand sits versus alternatives.

Where can I track START Premium pricing changes?

Subger's live tracker updates the anchor price (Start Premium ₽299/month) automatically when START Premium adjusts published rates. Bookmark the Subger START Premium page and check the pricing table above.

Sources and updates

Operator + tier + ownership facts compiled from public vendor disclosures, press releases and regulatory filings current to 2024-2025. Anchor price: Start Premium ₽299/month. Last refreshed at the timestamp in Subger's plan tracker.

Related on Subger

Browse adjacent coverage:

• Promo codes hub
• Deals hub
• Cancel guide hub
• Compare services
• True price tracker