UQ mobile — full review and pricing

Quick facts. UQ mobile is operated by KDDI Corporation (UQ Mobile sub-brand), headquartered in Tokyo, Japan, with the brand established in UQ Mobile launched 2014. The operator is subsidiary brand of KDDI (TSE:9433). UQ mobile positions itself as KDDI's value mobile sub-brand competing with NTT Docomo's Ahamo and SoftBank's LINEMO, billed via the tier structure detailed below.

UQ mobile markets a mobile plans subscription targeted at users who want a fully-managed product without piecing it together themselves. The pricing snapshot below pulls Subger's live tracker, so anchor prices stay current as UQ mobile adjusts published rates. The rest of this page details the operator, current tiers, feature coverage, support reach and 10 short FAQs.

Operator background

UQ mobile runs under KDDI Corporation (UQ Mobile sub-brand), headquartered in Tokyo, Japan. The product was established in UQ Mobile launched 2014, and the company is currently subsidiary brand of KDDI (TSE:9433). UQ mobile sits in the mobile plans category and competes for the same recurring spend as nearby mobile plans brands on this site. See related coverage in /en/us/promo and /en/us/deal for cross-brand context.

Headquarters and corporate status

• Legal entity: KDDI Corporation (UQ Mobile sub-brand)
• HQ: Tokyo, Japan
• Founded / launched: UQ Mobile launched 2014
• Ownership: subsidiary brand of KDDI (TSE:9433)

The operator's corporate status determines who you contract with at checkout — typically the legal entity above, even if billing goes through a regional reseller.

Why UQ mobile matters in mobile plans

UQ mobile positions itself as KDDI's value mobile sub-brand competing with NTT Docomo's Ahamo and SoftBank's LINEMO. The 2024-2025 differentiator: 2024-2025 became KDDI's primary value-MNO brand alongside povo; supports KDDI 5G SA.

Pricing and tier structure

Current tier structure: Komikomi (くりこしプラン+5G) plans from ¥2,278/month (3GB) to ¥3,828/month (25GB). The anchor price referenced for headline comparison is Mid-tier 15GB ¥2,728/month.

Plan grid

What changes between tiers

Higher tiers typically unlock larger allowances, additional household members or extra premium content; entry tiers exist for trial usage. Live prices in the Subger plan tracker override these anchors when UQ mobile adjusts published rates.

Recent pricing context (2024-2025)

2024-2025 became KDDI's primary value-MNO brand alongside povo; supports KDDI 5G SA. Annual commitments commonly trim 10-20% off the headline monthly rate; check the live grid above before purchase.

Feature coverage

UQ mobile ships with the following named capabilities relevant to mobile plans:

• KDDI 5G SA + NSA network
• Data roll-over (kurikoshi)
• Au Pay Card discount integration
• No minimum contract
• MyUQ app for self-service

Feature matrix

Platform and device reach

Coverage spans the operator's published device list — typically modern iOS and Android plus a web client; some categories add desktop apps, smart-TV apps or vehicle integrations where relevant. Check the vendor's "Supported devices" page if you depend on a less common platform.

Network coverage and data allowances

Network coverage spans nationwide 4G with expanding 5G; data allowances span entry capped plans through unlimited tiers, with roaming agreements covering EU or partner regions.

What this means for buyers

The category-specific behaviour above is the single biggest factor when comparing UQ mobile against alternatives in the same mobile plans bracket. Buyers who care about the feature mix detailed here will typically rank UQ mobile higher than buyers focused on price alone.

Support, billing and account management

UQ mobile offers customer support through the operator's standard channels — typically an in-app help centre, email contact and (for paid tiers) live chat or phone support during business hours.

Cancellation and refunds

You can cancel UQ mobile directly from the account dashboard. Refund policy follows the operator's published terms; many mobile plans services prorate or do not refund partial periods after the renewal date. See the cancel guide hub for the standard cancellation workflow.

Free trials and money-back

Free trials, money-back windows and intro pricing vary by tier and country. Anchor: Mid-tier 15GB ¥2,728/month.

Comparison context

In the mobile plans category, UQ mobile competes with nearby brands you can browse via /en/us/compare. Buyers commonly look at UQ mobile alongside two or three peers before committing — the side-by-side compare table on this site lets you stack feature coverage and price in one view.

When UQ mobile is the right pick

• You want KDDI's value mobile sub-brand competing with NTT Docomo's Ahamo and SoftBank's LINEMO and the feature mix listed above
• The anchor price (Mid-tier 15GB ¥2,728/month) fits the budget
• The operator's footprint covers your country

When to look elsewhere

• You need a specific feature UQ mobile does not list
• You are in a country outside the operator's main footprint
• The 2024-2025 differentiator (2024-2025 became KDDI's primary value-MNO brand alongside povo; supports KDDI 5G SA) is not relevant to your use case

Frequently asked questions

What is UQ mobile?

UQ mobile is a mobile plans subscription operated by KDDI Corporation (UQ Mobile sub-brand) out of Tokyo, Japan, established in UQ Mobile launched 2014. It is currently subsidiary brand of KDDI (TSE:9433).

How much does UQ mobile cost?

Current tier structure: Komikomi (くりこしプラン+5G) plans from ¥2,278/month (3GB) to ¥3,828/month (25GB). Anchor headline price: Mid-tier 15GB ¥2,728/month. See the pricing table above for the live grid.

Who owns UQ mobile?

The brand is owned and operated by KDDI Corporation (UQ Mobile sub-brand). Corporate status: subsidiary brand of KDDI (TSE:9433).

Where is UQ mobile available?

UQ mobile operates from Tokyo, Japan with country availability tied to the operator's footprint and licensing reach. Cross-check the vendor's region list before subscribing if you travel often.

Can I cancel UQ mobile any time?

Yes — cancellation runs through the operator's account dashboard. See the cancel guide hub for the standard workflow and country-specific notes.

Does UQ mobile offer a free trial?

Free-trial availability varies by tier and country. The anchor price (Mid-tier 15GB ¥2,728/month) is the post-trial headline rate; trials, when offered, run 7 to 30 days depending on promo.

What payment methods does UQ mobile accept?

Payment methods follow the operator's checkout — typically major cards (Visa, Mastercard, Amex) plus locally-relevant alternatives like Apple Pay, Google Pay or country-specific wallets.

Is UQ mobile worth it in 2025?

UQ mobile's 2025 value depends on the feature mix you actually use. The 2024-2025 update — 2024-2025 became KDDI's primary value-MNO brand alongside povo; supports KDDI 5G SA — is the single most relevant signal for current-year buyers.

How is UQ mobile different from competitors?

UQ mobile differentiates as KDDI's value mobile sub-brand competing with NTT Docomo's Ahamo and SoftBank's LINEMO. The operator background, founding year (UQ Mobile launched 2014) and 2024-2025 update give buyers a sense of where the brand sits versus alternatives.

Where can I track UQ mobile pricing changes?

Subger's live tracker updates the anchor price (Mid-tier 15GB ¥2,728/month) automatically when UQ mobile adjusts published rates. Bookmark the Subger UQ mobile page and check the pricing table above.

Sources and updates

Operator + tier + ownership facts compiled from public vendor disclosures, press releases and regulatory filings current to 2024-2025. Anchor price: Mid-tier 15GB ¥2,728/month. Last refreshed at the timestamp in Subger's plan tracker.

Related on Subger

Browse adjacent coverage:

• Promo codes hub
• Deals hub
• Cancel guide hub
• Compare services
• True price tracker